I'd argue that part of the appeal of instant film is that it's not a mass market product any more. There's no way it could compete with the billion smartphone c

I'd argue that part of the appeal of instant film is that it's not a mass market product any more. There's no way it could compete with the billion smartphone cameras every single person at that house party already has in their pocket 24/7. The appeal is novelty, nostalgia, simplicity, tactility, etc. It's in the same category as vinyl records.