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Just as 'simply' as you'd need to register a US trademark in Europe, for example. Just because you have a mark registered in the US, doesn't mean China (or any
by kweks 11y ago
Just as 'simply' as you'd need to register a US trademark in Europe, for example.
Just because you have a mark registered in the US, doesn't mean China (or any other jurisdiction) will magically know about it.
There are solutions and structures in place - proper business practices dictate that you inform yourself and react appropriately.
- bflesch 11y agoWe've registered the trademark everywhere, but the actual process takes so long we haven't heard back from the agency yet. And it only covers our brand name and logo, which is only infringed on in a very minor way. Our brand isn't mentioned either in the marketing copy nor in the sourcecode.