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We want to retain our customers by providing them the best "benefit - cost" value when compared to the competition. To make sure people remember us the next tim
by Sreyanth 11y ago
We want to retain our customers by providing them the best "benefit - cost" value when compared to the competition. To make sure people remember us the next time they plan a trip, we surely want to stay in touch with the user by suggesting new places, trip plans etc., (to be noted that we get this information from the user's email and calendar - we would be using push notifications to contact the user. Some website suggests, forgot which one, that most people go on a trip when suggested via email or text). And we hope that our choice of the name 128Highstreet will make it appear among the top in the apps menu in many mobiles, thus catching the user's attention every time they open up the menu.
We were pretty much looking at various types of customers who would be needing a product like 128HS -
1. Consultants (who got their travel scheduled, and have some leisure time as per their schedule)
2. Casual travelers (like the normal customer, who cares to travel once or less)
3. Students (grad trips, weekend trips)
4. Tour operators (people who sell packages to customers)
5. Travel agents (who earn commission on the amount of money the end customer ends up spending)
We are in a way similar to Lola, but we want to eliminate humans from the process. No doubt, we would be needing human support in the initial days to get going.
At 128HS, we care about the customer's experience - and that's exactly how we are planning to not let the customer leave us. We plan to include safety and must visit places in the itinerary - we also plan to warn the user if an unsafe place is planned to be visited at an unsafe time. To speak more, since we track the user's trip (using the GPS on phone, 128HS is a mobile app BTW), we will be able to, in real-time, suggest changes to the user and cancel/book new hotels/events/flights without any booking/cancellation charges.