I love the idea of variable increases in cost as resource requirements increase. I massively over-deployed in the dot-com era. Oops. How have S3/EC2 affected f

I love the idea of variable increases in cost as resource requirements increase. I massively over-deployed in the dot-com era. Oops. How have S3/EC2 affected funding and acquisitions - is anyone aware of an example of either? (I know jtv uses aws)