4 ms·
You point to existing structure that guides human behavior. One of the points of the talk is that game designers can create additional structure that will guide
by andywood 17y ago
You point to existing structure that guides human behavior. One of the points of the talk is that game designers can create additional structure that will guide behavior differently.
- _delirium 17y agoIndeed, and marketers have been taking advantage of that quite well (the frequent-flyer mile system works much like the sorts of games he describes).