The sales reps could see it as a threat depending on how it works with them. We always say that there is a place for good sales reps, we just don't want them to

The sales reps could see it as a threat depending on how it works with them. We always say that there is a place for good sales reps, we just don't want them to be glorified order takers. You do also have a lot of old school distributor owners that view sales reps as hand to hand combat and are afraid of losing that touch point.