As I understand it, their algorithm looks for keywords with little to no competition, but at least ~$10/year potential in AdSense revenue. If they can find such

As I understand it, their algorithm looks for keywords with little to no competition, but at least ~$10/year potential in AdSense revenue. If they can find such a keyword, they pay someone ~$5 to write an article or make a video on the topic. The result isn't Pulitzer worthy, but its a lot better than you're making it out to be. Using your example, here's the wikiHow article on "how to make pancakes": http://www.wikihow.com/Make-Pancakes http://www.wikihow.com/Make-Pancakes Its quite informative. How would you suggest they improve it?