3 ms·

How do you say "Pantone"? "Pant One" or "Pan Tone"? Maybe "Pan ton ay"?

• paulojreis 11y ago
  While speaking English, I say "Pan Tone". But my first language is Portuguese; while speaking Portuguese, I (and I think most natives) say "Pan-tawh-ne".
  • talmand 11y ago
    That's interesting. Why do you pronounce the same word differently depending on the language spoken? Since it's a product name I would assume it would be pronounced however it is intended by the owner of the product.
    • paulojreis 11y ago
      Yeah, it is interesting. And it's not only with Pantone. I think it happens when a brand is popular (generally, or within a niche such as Pantone within the design community), we "adopt" the word with local phonetics. For instance, almost everybody here articulares Microsoft as "Meeh-craw-soft" (just like if it was a Portuguese word). The same happens with initialisms, such as HP (the H is articulated "uh-gah" and the P is something close to `pet` without uttering the final T).
      • talmand 11y ago
        Do local TV advertisements do the same?
        • paulojreis 11y ago
          Good question. I think so, but I'll give you the hipster answer (which is also true): I haven't been watching enough TV...