I started blocking ads when adblock plus was not even a thing. Not sure when that was exactly, 10 years ago or more? However, I did it when they started to add

I started blocking ads when adblock plus was not even a thing. Not sure when that was exactly, 10 years ago or more? However, I did it when they started to add moving ads. There was a site that I regularly consumed (multiple times a day) and that I wanted to support. But, I was not able to focus on the content, everytime that blinking ad just distracted me. So I had the choice, stop using that site or blocking the ads. I started using adblock back then and everytime I have to use a computer without a blocker I thank myself for the wise decision back then. That said I would rather not consume anything anymore than allowing ads again. The things that I was and am really interested in, will be saturated by buying books and the people that put up stuff for free, like I do for certain things. Also I would pay for services I like. Byte.fm did it the right way I think. It's online radio, from the beginning on they never streamed ads and still do not do so today. Not long after I started to consume them I paid them and still do so today because I support services that explicitly do not use ads.