I'd be surprised if the method employed for Snowden's leak is ever topped - several of the first reveals were responded to by the USG, and then the following da

I'd be surprised if the method employed for Snowden's leak is ever topped - several of the first reveals were responded to by the USG, and then the following day the next reveal would demonstrate the response to be a lie. I don't remember the specifics of it, but I do remember wondering how long it would take the PR folks in government to realize that their spin was actually amplifying the message. I'm pretty sure it took three news cycles. It might have been less to do with masterfully predicting the media and government response, and more to do with the amount of evidence available - but it was hilarious (in the darkest way possible).