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Market segmentation. There's no good reason cheap cars have to look worse than expensive cars, except that selling a cheap but expensive-looking car would canni
by superuser2 11y ago
Market segmentation. There's no good reason cheap cars have to look worse than expensive cars, except that selling a cheap but expensive-looking car would cannibalize higher-margin luxury car sales.
No competitor breaks this cycle because all major competitors for middle-class cars also have luxury divisions.
- spectrum1234 11y agoThis is the best reason I've seen yet. And good evidence that startups (yes Tesla is still a startup) will always be better at exploiting inefficiencies in larger companies.