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I've also wondered this. I find it hard to believe that a designer of an electric car, other than a Tesla, can honestly think they styled a beautiful vehicle. I
by bitmapbrother 11y ago
I've also wondered this. I find it hard to believe that a designer of an electric car, other than a Tesla, can honestly think they styled a beautiful vehicle. If I were to give them the benefit of the doubt then I would say that what they initially sketched on paper and what was ultimately produced was the fault of layers of institutional bureaucracy each meddling with the design until it looked nothing like what was envisioned.
There was a time when most programmers did their own art. This is reminiscent of that time.
- dj_doh 11y agoI second these comments. It feels like they want to put A-grade designers for electric cars. Same can be said for BMW i3 and (NotSo)SmartFor2. They are joke to say the least.
- superuser2 11y agoMarket segmentation. There's no good reason cheap cars have to look worse than expensive cars, except that selling a cheap but expensive-looking car would cannibalize higher-margin luxury car sales. No competitor breaks this cycle because all major competitors for middle-class cars also have luxury divisions.
- spectrum1234 11y agoThis is the best reason I've seen yet. And good evidence that startups (yes Tesla is still a startup) will always be better at exploiting inefficiencies in larger companies.
- goldenchrome 11y agoI imagine that you are right, regarding the layers of institutional bureaucracy. It's probably a mix between: "It needs to look like a Chevy", "It needs to look futuristic", and "It needs to look like other electric cars so that people know that it's electric". It also looks quite similar to the BMW i3 electric car which is inline with Chevrolet's recent push to sell luxurious looking cars at cheaper prices[1]. [1] https://www.youtube.com/watch?v=S6cSTBeaqFM https://www.youtube.com/watch?v=S6cSTBeaqFM