>> Maybe a sense of "money isn't everything"? That's all I've got, but then all the "77c on the dollar" talk puts money front and centre in almost every debate,

>> Maybe a sense of "money isn't everything"? That's all I've got, but then all the "77c on the dollar" talk puts money front and centre in almost every debate, making the "money is not everything" hard to sell as a deep cultural concept. If we can get rid of the consumerism then I guess, we'd able to rein in many ill effects of "money is everything". But again with all these criminally deceptive advertisements targeting the most fundamental animal instincts in us and thus turning us into mindless consumers and thus in turn transforming us into beings which are slaves to their money. Frankly, short of putting ban on the overt and covert advertisement and full implementation of public education in this regard, I don't see any way out of this dire situation. Public education beginning right from the primary school w.r.t. awareness of the ill-effects of advertisements, must be implemented with full gusto.