> I'm really beginning to wonder where the ad-blocking wars are going to leave us. I don't know all of it, but a lot of it will result in a big increase in nat

> I'm really beginning to wonder where the ad-blocking wars are going to leave us. I don't know all of it, but a lot of it will result in a big increase in native advertising. By its nature, it's harder to block due the lack of uniformity.