I think the implication of the article is that pure fashion (i.e. clothes) tend to lead to adaption, and over time we feel less-happy about them. But plastic s

I think the implication of the article is that pure fashion (i.e. clothes) tend to lead to adaption, and over time we feel less-happy about them. But plastic surgery seems to provide longer-lasting satisfaction (perhaps because in our heads, a change to our actual bodies is deeper and more satisfying than a new pair of shoes.)