11 ms·
In Austin we have the fabulous Austin Monitor [1]. You want to know whether Commissioners Court is going to add shoulders to your county road? The Monitor's you
by hughw 11y ago
In Austin we have the fabulous Austin Monitor [1]. You want to know whether Commissioners Court is going to add shoulders to your county road? The Monitor's your destination. And on the topic of sponsored content, I just visited it, and found this editorial comment:
"I’ll use this space to note that, while sponsorship revenue is key to our survival, we remain hesitant to test the waters of sponsored content for the Monitor. Many – most? – of our colleagues around the news publication world have settled on this concept as a way to quickly boost revenue in an ecosystem starved for it. But we worry about the impact it would have on our credibility.
"That said, we’ve experimented with a version of what the Voice of San Diego calls “Partner Voices,” a space for sponsored content from area nonprofits. To make this work – read: to keep it off the Monitor‘s page – we figured we’d post it on the CoTMF website. Thus far, we’ve found little interest, but we’re happy to continue to entertain the idea."[2]
[1] http://www.austinmonitor.com http://www.austinmonitor.com
[2] http://www.austinmonitor.com/stories/2016/03/publishers-note-whispers-more-sponsorships-and-watson-and-alder-on-transportation/ http://www.austinmonitor.com/stories/2016/03/publishers-note...