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Many of the comments here are about the technology, which isn't that revolutionary. Wine drinkers are highly ritualistic, especially in the U.S. Despite decade
by jt2190 11y ago
Many of the comments here are about the technology, which isn't that revolutionary.
Wine drinkers are highly ritualistic, especially in the U.S. Despite decades of science and engineering around better packaging, drinkers still hold on to the idea that wine must be in a corked bottle. While I'm not sure that Kuvee has found "the" solution, I think it's interesting that they're taking a "build a more luxurious bottle" approach to convincing consumers to switch.