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This is the future. At this point it's impossible to un-do disruptiveness of banner ads. One reason that People block banners is due to how disruptive and gaudy
by hayksaakian 11y ago
This is the future. At this point it's impossible to un-do disruptiveness of banner ads. One reason that People block banners is due to how disruptive and gaudy they are.
Native ads camouflage among real content for a few reasons.
1) people like the how articles are presented on the rest of the website, so these ads are not disruptive
2) Many people don't notice the 'advertorial' or 'sponsored content' disclaimers. This reduced the 'bounce rate' of people that view this advertising there fore higher engagement