This is a major logical fallacy I've faced in "engineering". Technical challenges and effort are irrelevant to the consumer: their contract is the exchange of d

This is a major logical fallacy I've faced in "engineering". Technical challenges and effort are irrelevant to the consumer: their contract is the exchange of disposable income for something that they get pleasure / function out of in a way that is measurable against the investment. If you've spent years and invested everything in something that sucks, then it sucks until someone evolves it into something that doesn't. That is why first to market is not always the golden ticket.