It's too far fetched esp given a very simple incentive exists for Apple to be pro-privacy - market differentiation. Given Tim Cook's background he may also tru

It's too far fetched esp given a very simple incentive exists for Apple to be pro-privacy - market differentiation. Given Tim Cook's background he may also truly believe in privacy for the masses but that's a byproduct. Apple knows that with all their competitors slowly but steadily stepping up their game and offering solid smartphones for 1/3rd of the iPhone's price and little practically left to do for Apple to stand out in non-USA markets, privacy is their one big appeal. That plus lower priced iPhones and Apple's brand value practically guarantee that Apple will stay ahead - take out one leg and it starts to look shaky. I think they'll continue to emphasize it to sell iPhones until they find another market that's as lucrative as the iPhone is.