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This is why Amazon is great. When people from the internetz click through to Amazon, they get all the reviews/research they need. They are also presented with o
by vinhboy 17y ago
This is why Amazon is great. When people from the internetz click through to Amazon, they get all the reviews/research they need. They are also presented with other great items they didn't even intend to buy. So that means profit for content creators. But I think the biggest winners are deal sites like slickdeals.
- patio11 17y agoBut I think the biggest winners are deal sites like slickdeals. The biggest winner by FAR in "last click wins" is Google. Brand queries outconvert just about everything else, because they frequently happen late in the sales cycle after the customer has picked out what they want to buy and now just need navigation to the merchant. All those little yellow boxes -- the ones many Google searchers think mark the extra quality results (no joke!) -- mean Google gets paid money to parasite off the brand query. Unsophisticated stats monkeys might look at that and say "Dang, Google CPC ads for the win again!"
- ntoshev 17y agoAll those little yellow boxes -- the ones many Google searchers think mark the extra quality results (no joke!) Citation needed.