The thing is, the last one wasn't even bad at all. I don't think he actually made the usual "if you're not doing anything bad what do you have to hide" argument

The thing is, the last one wasn't even bad at all. I don't think he actually made the usual "if you're not doing anything bad what do you have to hide" argument, I think he said "if you have something you want to keep secret, maybe you shouldn't be on the Internet" which I agree about. Though I guess your point is about PR, and I guess I have to agree it could have been phrased more positively.