4 ms·
As others here have noted, the affiliate game is a risky one. You are in essence a sales rep for whichever merchant(s) you work with. A merchant has ZERO legal
by shostack 11y ago
As others here have noted, the affiliate game is a risky one. You are in essence a sales rep for whichever merchant(s) you work with. A merchant has ZERO legal obligation to continue working with you, and can often discriminate against you as they see fit, terms be damned.
If you don't own the relationship with your primary source of revenue, your business is built on a rocky foundation, and if the weather is fickle enough, you can be washed away overnight.
Having been an affiliate, managed an affiliate program, and worked with an OPM to manage the program, I can say that stuff like this happens all the time in the industry, and that's why the #1 rule for affiliates is "diversify diversify diversify."