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"Although, perhaps restructuring or ditching the freemium model might be the safest bet" Sadly there wasn't room in the article to elaborate on what form this

• lnanek2 11y ago
  That's OK, because that's a pretty ignorant comment by the author anyway. We had a time when we didn't have in app payments in Android, and Google frequently showed slides showing a 20x increase in revenue for companies that switched from paid apps to in app purchases. Freemium definitely makes you more money. The biggest problem with apps nowadays is that you write it and no one ever hears about it or finds out about it, let alone downloads it, not how to get money out of your users once you have them. That's a much easier problem. The author probably just has no clue.
• Jordrok 11y ago
  At this point, even total nothingness would be preferable. The mobile games ecosystem has become so bloated and malignant that we may as well just amputate the infected limb, cauterize the wound, and try to move on.