Customer Support, twitter is customer support for a lot of companies and being public makes grievance redressal possible. They just need to get better tools and

Customer Support, twitter is customer support for a lot of companies and being public makes grievance redressal possible. They just need to get better tools and charge companies for being their support interface. The companies may not have choices. Twitter support is common in CRM already. The company I work for has it in our products and AFAIK so do many others in the space.