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Twitter has been giving away more and more ground to Facebook. Facebook groups are not even suited for a lot of things that they have become and twitter should

Twitter has been giving away more and more ground to Facebook. Facebook groups are not even suited for a lot of things that they have become and twitter should have been there. Twitter needs to look at what the use cases are: - Customer Support, twitter is customer support for a lot of companies and being public makes grievance redressal possible. They just need to get better tools and charge companies for being their support interface. The companies may not have choices. - Events. Twitter is the heart of events. Create tools to manage public events and charge for them. Give something to the organizers and take money for it. - Pages. Give an alternative business model to facebook. Its too big to fight right now. Give a paid version of facebook pages with a promise of not losing organic growth. Brands spent a lot on getting tons of likes that are not useful any more. Followers are still somewhat valuable. Make pages interesting for brands (give them something to justify the payment). - Advertising is not always the solution. Customize for the key use cases. - Open up. Facebook is the AOL of social. Someone needs to step up and be as open as the internet. Aren't you suffocating behind the closed doors? Did you really have a reason for closing them? I know twitter isn't listening.

cpeterso 11y ago
The customer support tools is a great idea. Twitter should optimize for how their users are actually using Twitter. Other ideas: - "Enterprise Twitter" for private communications and sharing status updates. Something like Yammer or Facebook at Work or even Slack, though big companies might not want a consumer brand associated with "goofing off" inside their enterprise. - Flattr-like micropayments to let people "tip" a favorite tweet. This could encourage more people to tweet as a source of income. Like PayPal, Twitter could generate interest off people's tip accounts.
eigen-vector 11y ago
I would pay for a TweetDeck subscription. They have consistently acquired products and have ignored them. It is a shame they don't invest more resources on TweetDeck. I am just an end user and I find TweetDeck to be one of the only sane ways to use Twitter. I simply cannot imagine how beneficial TweetDeck would be as a tool for someone who does marketing/handles brands. A recommended tweets/articles tab a la Pocket's recommendations feed would also bring in a lot of customers for their promoted tweets. The problem isn't ads/sponsored tweets, its how poorly Twitter chooses to present them.
deleted 11y ago
[deleted]
slyall 11y ago
Customer Support, twitter is customer support for a lot of companies and being public makes grievance redressal possible. They just need to get better tools and charge companies for being their support interface. The companies may not have choices. Twitter support is common in CRM already. The company I work for has it in our products and AFAIK so do many others in the space.
timrpeterson 11y ago
Best suggestion list I've come across. Please Twitter think about this stuff.
pbreit 11y ago
"Advertising is not always the solution." Totally agree. But many/most of the proposed solutions typically involve charging the users for basic usage which is completely stupid for a site/service dependent on widespread user-generated content.
dbbk 11y ago
> - Customer Support They launched better tools in February. http://www.marketingmagazine.co.uk/article/1384197/twitter-bolsters-customer-service-new-dm-feedback-tools http://www.marketingmagazine.co.uk/article/1384197/twitter-b...

cpeterso 11y ago

The customer support tools is a great idea. Twitter should optimize for how their users are actually using Twitter. Other ideas: - "Enterprise Twitter" for private communications and sharing status updates. Something like Yammer or Facebook at Work or even Slack, though big companies might not want a consumer brand associated with "goofing off" inside their enterprise. - Flattr-like micropayments to let people "tip" a favorite tweet. This could encourage more people to tweet as a source of income. Like PayPal, Twitter could generate interest off people's tip accounts.

eigen-vector 11y ago

I would pay for a TweetDeck subscription. They have consistently acquired products and have ignored them. It is a shame they don't invest more resources on TweetDeck. I am just an end user and I find TweetDeck to be one of the only sane ways to use Twitter. I simply cannot imagine how beneficial TweetDeck would be as a tool for someone who does marketing/handles brands. A recommended tweets/articles tab a la Pocket's recommendations feed would also bring in a lot of customers for their promoted tweets. The problem isn't ads/sponsored tweets, its how poorly Twitter chooses to present them.

deleted 11y ago

[deleted]

slyall 11y ago

Customer Support, twitter is customer support for a lot of companies and being public makes grievance redressal possible. They just need to get better tools and charge companies for being their support interface. The companies may not have choices. Twitter support is common in CRM already. The company I work for has it in our products and AFAIK so do many others in the space.

timrpeterson 11y ago

Best suggestion list I've come across. Please Twitter think about this stuff.

pbreit 11y ago

"Advertising is not always the solution." Totally agree. But many/most of the proposed solutions typically involve charging the users for basic usage which is completely stupid for a site/service dependent on widespread user-generated content.

dbbk 11y ago

> - Customer Support They launched better tools in February. http://www.marketingmagazine.co.uk/article/1384197/twitter-bolsters-customer-service-new-dm-feedback-tools http://www.marketingmagazine.co.uk/article/1384197/twitter-b...