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Money gets into the ecosystem by ads (which I have found not to deliver ROI) and paid influencers which have large follower counts. Paid Influencers are paid ou
by fulldecent 11y ago
Money gets into the ecosystem by ads (which I have found not to deliver ROI) and paid influencers which have large follower counts. Paid Influencers are paid outside Twitter and that won't change. The solution is to charge a usage fee to people with a large follower count. If CocaCola is reaching 1 million+ people on the platform, or even Beyonce or Staw Wars kid, then I'm sure there is a value to those people to maintaining that audience. This implementation might not be the cleanest. Has anyone else seriously thought about ways they might actually make this into a business?
- corndoge 11y agoNah, nobody has thought about how to monetize Twitter yet.
- Zikes 11y agoLarge influencers are what attract people onto the platform in the first place, which is where ads and the like are supposed to take over. I remember when Oprah and Ashton Kutcher were battling to be the first to reach 1m followers, they bought billboards with their Twitter handles on them. The amount of new users that must have brought to the platform must have been tremendous, better than any other marketing efforts from Twitter at the time. Twitter should be paying people with large follower counts, not the other way around. If they start charging for that, they'll just take their massive audiences elsewhere.