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Personally I think celebrity endorsement style advertising is a good match for Twitter. They have all these celebrities with all these fans. On the way to work
by daveguy 11y ago
Personally I think celebrity endorsement style advertising is a good match for Twitter. They have all these celebrities with all these fans. On the way to work I think I heard the DJ hawk 2 or 3 different products. I think that's about the only model that doesn't feel forced. Find out what the people with 20million followers like and find out how much those companies are willing to pay for them to talk up the product. Give some endorsement kickback to the celebrity.
- Falcon9 11y agoIt's already happening without Twitter's involvement.
- pimlottc 11y agoRight, it's hard to see how Twitter can get a cut for themselves as a middleman when it's so easy for someone to make a deal with a spokesperson directly. Unless they start artificially restricting the reach of posts, like Facebook has done. They have already made moves towards making user feeds at least partially algorithmically-generated.