In the old days, advertisers sent ad copy to the magazine / newspaper and they added it to their content. I could turn the page or not read it. Sometimes it wa

In the old days, advertisers sent ad copy to the magazine / newspaper and they added it to their content. I could turn the page or not read it. Sometimes it was interesting. In specialist magazines, the editorial content is often secondary to the advertising. I read "Professional Builders Monthly" so I can keep an eye on new products being advertised. My experience is enhanced by advertising. The cost of effort is borne by the advertisers and publishers. The production costs are covered by the advertisers and the purchaser of the information (me). On the internet there is significant cost to me. I risk malicious actors, I pay for bandwidth and CPU cycles, my attention is stolen by flashing and sound, data is collected on my habits and traded with who knows who - my experience is degraded not enhanced by advertising.