But Siri and Cortana are sold to consumers, I'm happy with my day to day life being made up of over-simplifications because, generally, if those things don't wo

But Siri and Cortana are sold to consumers, I'm happy with my day to day life being made up of over-simplifications because, generally, if those things don't work it doesn't really matter. However, in large organizations, dealing with fairly critical things, it just seems like over-simplifying the solution is a recipe for disaster. That's not to say that Watson-type solutions have no place in the world. The recent stuff re: health and diagnostics - awesome. It's complexity you can't fix because people are living organisms so you just need to drag in the data and essentially evaluate your best guess. But where companies are using Watson to mask their needlessly complex processes or, as an example, banks are using Watson to decipher their needlessly complex loan schemes and agreement terms, those are problems that will only get harder to solve if you don't deal with the cause of the complexity (something within the scope of their control) as soon as possible. That being said, it's probably good business for IBM because if your multi-billion dollar investment in IBM hardware is insufficient to deal with the mess of policy that has grown unchecked over the years, masked by a more friendly interface, then you can always buy more servers and more hosting...