It's not really a comparable situation. Yes, there are lots of content providers who create terrible content and shove tremendous amounts of ads in your face to

It's not really a comparable situation. Yes, there are lots of content providers who create terrible content and shove tremendous amounts of ads in your face to try and make a quick buck. There are also people producing quality content who need to make money from the content in order to continue producing it. That group of people are more likely to realize that obnoxious and overly intrusive ad placements are not a good thing, so they avoid them. The point being that good publishers strike a balance. Placing a single banner ad on a long-form article is certainly more defensible than 35 ads on a "awkward celebrity high school photos" slideshow article. Things aren't black and white.