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AMP is not supposed to necessarily replace existing pages, but can rather be created by publishers as lightweight/performant alternatives for mobile visitors ar
by wanda 11y ago
AMP is not supposed to necessarily replace existing pages, but can rather be created by publishers as lightweight/performant alternatives for mobile visitors arriving via Google Search. Hence why you can declare
<link rel="amphtml" href="/yourampversionofpage" />
in the normal page.
Those with JavaScript switched off probably won't be suggested the AMP pages in Google Mobile SERP.
So you could serve the JS-optional pages to all clients, progressively enhance for JavaScript users and offer AMP pages to mobile JavaScript users.