4 ms·
Fixed no, variable yes (or else they would just be profitable). An explanation with an example can be found here[0]. But let's throw out some easy (but comple
by dsp1234 11y ago
Fixed no, variable yes (or else they would just be profitable).
An explanation with an example can be found here[0].
But let's throw out some easy (but completely false numbers).
Assume:
The fixed cost for the entire operation for one month is $1000.
The operation makes 1000 widgets in one month.
A widget can be sold for $2.
Analysis:
If the company sells all 1000 widgets that it made in a month, then it will have revenue of $2000. If each widget had no variable costs, then each widget sold 'contributes' $2 to paying off the fixed costs of the company. $2 is greater than zero, so the company has a positive contribution margin.
Take the same assumptions as listed above, but the variable costs for each widget is $3. If the company sells all 1000 widgets, then it will have a revenue of $2000. However, each sale of the widget contributes -$1 towards the fixed costs of the company. Thus the company has a negative contribution margin.
So the first situation boils down to "we sold a widget for more than it costs to make", and the second situation boils down to "we sold a widget for less than it costs to make". Where "costs to make" includes just the variable costs. Which is what the article implies, "SpoonRocket had reached a positive contribution margin — it was selling meals for more than it cost to cook them."
Note also having a positive contribution margin also doesn't mean the company will ever realistically be profitable. Imagine a scenario where the fixed costs are $100.000 per month, and the contribution margin of each widget was $0.01 (ex: variable costs per widget $9.99, sale price $10). Each widget has a positive contribution margin, but the company would need to sell 10.000.000 per month to actually cover the fixed costs and become profitable.
Edit: had fixed/variable backwards on the first line.
[0] - http://www.accountingcoach.com/break-even-point/explanation/2 http://www.accountingcoach.com/break-even-point/explanation/...