I remember discussing this back when Xanadu was first brought public. The "hell" scenario is when every page is attempting to monetize content. Not only that,

I remember discussing this back when Xanadu was first brought public. The "hell" scenario is when every page is attempting to monetize content. Not only that, but adverts would charge you to read them, text could be split per word, firewalls would have to be erected for 'financial reasons', and obfuscated pricing that makes the app/IAP scam look like standard sales. It would erect a paywall around almost everything. And that would be eminently sad, considering costs to access and use the net lower all the time. This would make many areas "rich people only" places. Instead, we should be looking at systems that reduce costs to create and store. AT least for the second part, I'm looking at IPFS (ipfs.io) for the storage side of the problem. And it seems they've figured it out. The "create" is still a problem, but it is a problem I think with distributed patronage could solve (payment before creation for established peoples with sufficient social proof, and payment after creation with those with insufficient social proof, and a social proof calculator that adds or subtracts depending on worthiness).