Why would the branding matter? Any halfway serious person knows that Dell makes decent (if slightly boring and enterprisy) stuff, and that it's about what you d

Why would the branding matter? Any halfway serious person knows that Dell makes decent (if slightly boring and enterprisy) stuff, and that it's about what you do with it that matters, anyway. The hipsters are going to see that it's not a Macbook from a mile away, Dell logo or not. If anything, I myself would be likely to assume that an unbranded laptop is something dodgy picked out of a supermarket clearance bin. > a beautiful TV that had "COMPANY" in white letters on the otherwise perfect dark bezel That distracts from watching the screen and so actually affects the primary operation of the TV. I'd argue that's a very different matter than the presence of a logo on a laptop lid that you can't even see when using the computer.