Great comment, highly appreciated! "because traditionally, individuals shop individually, rather than with a group" Exactly, but if there was a possibility in

Great comment, highly appreciated! "because traditionally, individuals shop individually, rather than with a group" Exactly, but if there was a possibility in general to buy in bulk with random people at the same moment, it wouldn't be traditional? I agree with your view, but one just has to disagree with the traditional in order to see what is possible today with all this social bits flying around. As I've mentioned group buying exists in GroupOn for example, but it is insanely how much the sellers lose. With such a component they could provide the same services. Yet, there is no "target" quantity where the discount becomes available, as it happens immediately with each reservation. The quantities are set by the seller, and for sure are not infinite. The seller really has all the power over the group purchasing. Once the item is closed with either its deadline or maximum quantity, the seller can provide with payments instructions and a deadline for actual payment. I doubt all will complete the payment, but most of them will. The seller of course counts on this when setting the price, so the risk is the least. I've been digging a long time, but I haven't seen the concept with "reservations" as SyncFu. Do you know any? All of them I know would take your CC info first, and charge once target is met. (That is one way how SyncFu reduces friction in comparison) The whole point with SyncFu is about laying down some grease in online payments. There is a lot of space for innovation in online payments as well usage of micropayments as sales catalysts, not actual charges.