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Perhaps, but I think for this particular market they had no choice but to launch big. Look at Orkut, their previous (dead) attempt at a social network. Facebo
by frio 17y ago
Perhaps, but I think for this particular market they had no choice but to launch big. Look at Orkut, their previous (dead) attempt at a social network. Facebook is extremely entrenched now, and there's little to no incentive to users to opt-in to something else. To attack the power of Facebook/Twitter, this was really the only way of doing it (although I agree, perhaps a Labs feature would have been a better way of introducing the concept for a couple of months at first).
- mreid 17y agoI agree with you that Google has their work cut out for them trying to get into this market, but that doesn't excuse their mistake. If you think it does then I am very curious to hear how you felt when Microsoft leveraged their desktop strength to compete with Netscape in the browser wars.
- smokey_the_bear 17y agoOrkut is hardly dead, just because a product isn't popular in your market doesn't mean it's dead.
- derefr 17y agoIt's dead for the market that includes its developers as members. Reflexively dead, as it were. It becomes a lot harder to care about maintaining something once you yourself no longer get anything out of using it.
- smokey_the_bear 17y agoOrkut engineering is in India and Brazil.