Also, remember that you are _way more aware_ of your space than the typical person. Every day you are reading as much as you can in your area, so the chance of

Also, remember that you are _way more aware_ of your space than the typical person. Every day you are reading as much as you can in your area, so the chance of stumbling on a competitor is much larger for you than for your potential customers. As a startup, don't assume that all your customers just read the great PR on your competitor. Most of them probably don't know that they want random chat (or live power monitoring)