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I'm going to have a look at this in a few weeks. I only knew about Vanity so I'm glad I came across this post. Does A/Bingo also auto-select an alternative if

• patio11 17y ago
  No, it does not. Vanity and A/Bingo have some fundamentally different takes on the problem. This is totally fine -- there are a lot of good ways to do A/B testing just like there are a lot of good ways to parse an HTML document. Use whichever fits your needs. I'm happy to answer specific implementation questions, but the bumper sticker version is "In general, Vanity wants to be your one-stop measurement shop. A/Bingo wants to make A/B testing so easy you do it automatically, every single time."
  • michael_dorfman 17y ago
    How about "A/Bingo vs Google Website Optimizer"? What's the bumper sticker on that comparison?
    • patio11 17y ago
      A/Bingo: Written by programmers, for programmers. GWO: written by an advertising company, to be used by non-technical stakeholders in marketing. GWO makes significant compromises on usability -- both for the site's programmers and the site's users. Previously I recommended it only very hesitatingly, to non-technical marketer types. These days Visual Website Optimizer exists and it is embarrassingly better in every possible way for that audience, including the WYSIWYG interface. You can read my thoughts on GWO at length in the A/Bingo documentation. http://www.bingocardcreator.com/abingo/compare http://www.bingocardcreator.com/abingo/compare
      • paraschopra 17y ago
        Thanks for recommending http://visualwebsiteoptimizer.com/ http://visualwebsiteoptimizer.com/ It exists to make A/B and Multivariate testing dead-simple for non-technical types :)
      • dminor 17y ago
        Most of your technical arguments against GWO are obviated by using their multivariate version.