It's one thing to decide that your users want something, but that doesn't mean it happens. You have to decide how you are going to fix it and then write a fix

It's one thing to decide that your users want something, but that doesn't mean it happens. You have to decide how you are going to fix it and then write a fix and then test the fix. Usually big companies require a group of people to agree on what the fix will be and how to do the fix. It often involves paper work and approval on different levels. It isn't usually just something that one of the programmers goes in and fixes (although that model seems to work often for startups).