It could be that Mr Wadhwa was willfully ignorant. Hard to believe considering his CV. So, perhaps the fault lies with those who were pitching to him during th

It could be that Mr Wadhwa was willfully ignorant. Hard to believe considering his CV. So, perhaps the fault lies with those who were pitching to him during the conversation that you overheard. Perhaps they failed to explain sufficiently what business and/or social need was being addressed. Or, perhaps there really was not value to their service. Hard to say from the information you provided. To varying degrees, everybody is ignorant to new opportunities. The key for entrepreneurs is to identify for their audience what level to communicate, educate and compel, and then follow through effectively. Even then, there are no guarantees.