4 ms·
I don't believe that the purpose of advertisements is to reassure customers AFTER they've spent the money. That doesn't make sense to me. Future sale is influ
by bliss 17y ago
I don't believe that the purpose of advertisements is to reassure customers AFTER they've spent the money. That doesn't make sense to me. Future sale is influenced by good service over the length of ownership. I don't agree that post-sale ego-stroking is even a factor.
I do however believe and agree that beliefs are self reinforcing (see I failed again, just like I knew I would)
- tyler197802198 17y agoWell, you just convinced me you believe that, thereby demonstrating that "b" is easier than "a". Congrats! However, you are still wrong. At one point the US National Government spent $1/4 mil per year in attempts to convince people who had bought American-made cars that they had made a good choice. (I don't know current stats, and know that I don't know them.) Think of it this way: If you can convince people who bought your product to feel good about their decision then they will speak well of your product to others. Reputation and word of mouth are both powerful and worth investing in.
- bliss 17y agoSpecial case there, the US Govt isn't a car manufacturer per-se. That's just the equivalent of the Buy British message from the UK government. I don't see BMW, say, doing these kinds of ads and they seem quite popular.