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It was good advice, and I agree with you. We added email about a week later and got a couple hundred signups to it. But by then there wasnt enough traffic or su
by jacquesc 11y ago
It was good advice, and I agree with you. We added email about a week later and got a couple hundred signups to it. But by then there wasnt enough traffic or submissions to really make those digests valuable.
We should have had it at launch. It still might not have been enough, but it would have been a much better shot.
- seiji 11y agoEverything falls after launch. Everything. It's relatively easy to get the "hey look over there!" viral bump, but beyond that it turns into a game of retention with ugly words like "drip campaign." People are always interested in "new," but they need a reason to keep returning. That's what makes a business run. (kinda like how, for movies, the opening weekend gets all the news, but not so much the 22nd weekend.)