I think arguing whether acceptable ads is an oxymoron is just about semantics. Is there a notion of acceptable spam? Selective consumption is a reaction to ubiq

I think arguing whether acceptable ads is an oxymoron is just about semantics. Is there a notion of acceptable spam? Selective consumption is a reaction to ubiquitous and obtrusive content. Ad companies have to come up with an adequate response, or face decreasing revenues, it is an evolutionary process and will correct itself.