Indeed. Another thing I see a lot (and you can see it in another answer to this question, further down) is people (mostly SV) referring to jobs as adventures.

Indeed. Another thing I see a lot (and you can see it in another answer to this question, further down) is people (mostly SV) referring to jobs as adventures. And more generally putting work on a pedestal and conflating work with life. I mean I suppose in theory whatever floats your boats, call it an adventure, but to me an adventure would be going canoeing in Belize with (outside-of-work) friends. Show me a job that encourages and enables employees to do that and I will show you a job actually worth putting on a pedestal. 97 additional facebook notifications per day is not a selling point.