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If they're paid by CPI, do they need you to click on them?
by sirkneeland 11y ago
If they're paid by CPI, do they need you to click on them?
- throweway 11y agoYes! Advertisers do track roi and won't keep burning dosh.
- calbear81 11y agoFor something like McDonald's what's the point of tracking a click? Few will click and it's not like you can order a Big Mac and fries online. They'll most likely track it to some type of in-store sales/visit number based on where they have targeted the ads.