> Have any numbers to back up this assertion... Nope, just anecdata (based on being a startup in the IoT space). > Amazon does not have tight enough control o

> Have any numbers to back up this assertion... Nope, just anecdata (based on being a startup in the IoT space). > Amazon does not have tight enough control over its smart home ecosystem... I don't know that for sure, TBH, though I think the more open and universal platform will win. Currently the Echo is that, it's not an app you have to launch from your phone (Revolv), you just talk to it, and it does things for you. Echo's superbowl ad also catapulted it, we have emails from people left and right asking for Echo integration (not Apple TV integration). Also, why would the customer blame Amazon if their bulbs cause a fire? The customer clearly bought the bulbs, then hooked Echo up to the bulb (in the case of Philips Hue), I'm not saying Echo is infallible but I do think your criticism is unfair.