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I'm not sure where the customer pain is? Are there really users out there frustrated because they can't see all their badges in one place? If you're approachin
by FreeRadical 17y ago
I'm not sure where the customer pain is? Are there really users out there frustrated because they can't see all their badges in one place?
If you're approaching the problem from the other POV, as in social sites don't want to manage their own badge process, and hence you're offering a 'white label' badge service, then there is potential.
- generalk 17y agoMy summary may not have indicated that, but that's correct, the idea would be that we're providing the service (and charging) achievement/badge providers. Their users will get benefits, but we wouldn't market this to end users, or charge them for it. Hope that helps clarify some.
- FreeRadical 17y agoI think it's a good idea but all the social sites that matter surely have, or will create their own (for example foursquare).
- generalk 17y agoThat's true. Initially we may pitch to a few established organizations that do their own badges (foursquare, stack overflow) to see if they'd have any interest in such a service, but I'm imagining that early customers will be new social sites or services.
- ryanelkins 17y agoThen again, User Voice and Get Satisfaction seem to be doing OK despite the fact that people could always "make their own" customer feedback systems. The question should be whether achievements/badges can be significantly complex enough to lead someone to consider paying for it as a service rather than doing it themselves. This is pretty much true for any SAAS company.