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College art students vs gov’t officials. It’s hard to think of two more different kinds of customers. Selling to gov’t is hard, because they have a slow and he
by tlb 11y ago
College art students vs gov’t officials. It’s hard to think of two more different kinds of customers.
Selling to gov’t is hard, because they have a slow and heavyweight purchasing process. Selling to colleges is hard for the same reasons, and also they have small budgets. Selling management tools is very hard, because you have to get people to change the way they work. It’s very very hard to get senior officials to change their process.
If your business works, you’ll spend 1/3 of your waking hours for 10+ years talking to your customers. You can only sustain this if you sincerely like working with them. Whom would you rather spend that much time with?
- sharemywin 11y agoThe last one seems like a problem because I'm not sure someone would pay. but you could test that out. So, if your relying on advertisers you need to get really large users counts and minimal revenue coming in at first. my opinion only.
- dcole2929 11y agoThese are very good points and kind of why I'm debating which way to go. I have a few ways to pivot out of the college market even if I start there so I may explore that some more. As far as management tools go, I'd largely be competing with Excel spreadsheets, and meetings. Anyway thanks, I appreciate the insights.