> Slapping ads all over my login page is a great way render the fat from brand advertisers into short-term revenue gains at the price of ENRAGING me. Exactly.

> Slapping ads all over my login page is a great way render the fat from brand advertisers into short-term revenue gains at the price of ENRAGING me. Exactly. And the advertisers usually don't benefit either. When I was looking for a password manager, I saw Dashlane listed and it looked like a decent product … but I didn't click on it or research it because it had kept showing up on my Firefox homepage, and I associated "ads in my Firefox" with "Dashlane". Sure, I had more brand awareness, but it didn't do them any good.